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New Zealand Trade & Enterprise eBusiness Guide

Research by New Zealand Trade and Enterprise (the NZ Government’s trade and economic development agency), has shown many New Zealand businesses feel they should be exploring the Internet and e-business but are unsure where to start and how to progress.

In response New Zealand Trade and Enterprise (NZTE) has developed The E-Business Guide to assist New Zealand companies develop in the e-business space.

The E-business Guide service is part of NZTE's overall e-business strategy for improving the international competitiveness, sustained profitability and capability of New Zealand businesses.

It is a free service for all New Zealand GST-registered businesses to receive a personalised step-by-step ‘roadmap’ to help them maximise their e-business strategies and investments.

The E-business Guide sets out four stages to becoming a successful e-business - each supported by details of the tasks involved, offering businesses a step-by-step approach to e-business activity.

Stage 1: The basics
This stage is focused on ensuring a company wanting to do e-business is making good use of current systems and technology assets – or using the right evaluation processes in making their first information technology decisions/purchases.

Stage 2: Establishing the foundations
This stage is centred on learning about e-business through formal and informal methods; gaining practical experience with the Internet by using email, browsing, and researching; and planning a successful entry into e-business.

Stage 3: Taking the first steps
This stage provides the bulk of the practical information on how to implement e-business plus best practice processes to support a tactical approach to e-business implementation.

Stage 4: Taking a strategic approach
The stage helps to enable businesses to review what they have implemented and to adopt a company-wide approach to e-business so future projects are approached strategically.

Within the tasks identified at each stage there are also a range of products and services available from recognised suppliers. New Zealand businesses using The E-Business Guide can use this information to qualify potential suppliers and contact them for further advice, products and services.


Viz Marketing is included in NZTE's E-business Guide as a "recognised supplier of e-business services".


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This page last updated September 17, 2007

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